# AI sales assistant

Overworked sales managers? Freshly hired SDRs? An AI sales assistant can provide real-time coaching, flag problematic calls for managers so they can jump in quickly, and more. See how [Dialpad Sell](https://www.dialpad.com/ai-sales/) gets your sales reps more at-bats, more conversational insights, and more closed deals.

## What is AI sales assistant software?

AI sales assistant software is a type of technology that uses artificial intelligence to help sales teams with different tasks such as communicating with prospects, handling objections, and rep coaching. Some tools literally act as assistants or co-pilots on sales calls, helping answer reps’ questions if they’re stumped and pulling information for them, while other tools may focus on helping sales leaders with coaching and QA.

## An intelligent sales assistant powered by Dialpad AI

Dialpad Sell gives you an AI sales assistant that can guide sales reps through tough questions from prospects, pull up useful content for them in real time (like case studies, battlecards, pricing, and even PDFs), help managers with coaching, and more. Here are just a few examples of what you get.

### AI Live Coach Cards

Create [AI Live Coach Cards](https://www.dialpad.com/features/ai-live-coach-cards/) that automatically pop up on sales reps’ screens with relevant information for different topics as soon as Dialpad AI recognizes that trigger keywords or phrases are spoken. For example, sales managers can create custom [sales battle cards](https://www.dialpad.com/blog/sales-battle-cards/) that pop up when prospects say words like “pricing,” “Competitor X”, or “support.”

### AI Recaps

After a sales call ends, Dialpad's [AI Recaps](https://www.dialpad.com/features/ai-recaps/) feature automatically creates a call summary with the transcript, action items, highlights, and any manual notes into an so you can quickly recap important discussion points and follow up with teammates or customers.

### AI Playbooks

With Dialpad's [AI Playbooks](https://www.dialpad.com/features/ai-playbooks/), coaches and supervisors can track rep adherence to sales methodologies like [BANT](https://www.dialpad.com/glossary/bant-sales/), [SPICED](https://www.dialpad.com/glossary/spiced-sales-methodology/), [SNAP](https://www.dialpad.com/glossary/snap-selling/), and [SPIN](https://www.dialpad.com/glossary/spin-sales-methodology/)—without having to listen to every call from beginning to end. Dialpad AI can automatically suggest questions and phrases that reps need to say during a call (for example, asking about budgets), understand whether the behavior was met, and check the task off the list.

### AI scorecards

Speed up quality assurance (QA) reviews, reduce compliance risks, and improve adherence with Dialpad's [AI Scorecards](https://www.dialpad.com/features/ai-scorecards/). Instead of supervisors having to review call recordings manually, Dialpad AI automatically suggests when scorecard criteria have been met and highlights [sales coaching](https://www.dialpad.com/blog/sales-coaching/) opportunities.

### Live sentiment analysis

When you have a large team of sales reps, it’s not possible to keep track of how every single call is going. Dialpad AI can do live [sentiment analysis](https://www.dialpad.com/features/contact-center-sentiment-analysis/), showing managers whether calls are going positively or negatively right in the active calls screen so they know instantly if they need to hop on the call to help the rep.

### Advanced analytics

See all the analytics for your sales conversations, from idle time to time on calls, and how frequently your tracked keywords come up—all in Dialpad's built-in reporting and dashboards.

### Native CRM integrations

From Salesforce to HubSpot to Zoho CRM, Dialpad has a wide range of [CRM integrations](https://www.dialpad.com/blog/crm-integration/) that will embed Dialpad’s sales dialer inside those tools (so sales reps don't have to toggle back and forth between apps to make phone calls), automatically log activities like texts and calls, and more.

## AI sales assistant benefits

The benefits of AI sales assistants are pretty wide-ranging—they can do a lot of different things and help make your sales team more efficient across the sales journey, from automating repetitive and low-value tasks, to organizing and uncovering insights from data much more quickly. Here are some key advantages:

### It helps your sales team make better use of their time

By automating otherwise time-consuming tasks like manually searching for information and battlecards, AI-powered sales assistants give both sales reps and managers back more time in their day to focus on actually making sales.

### It helps sales teams use data more efficiently

With such large volumes of data available to sales teams today, it’s almost impossible to extract meaningful insights about conversations, prospect preferences, and sales performance—efficiently, at least. AI can analyze data much more quickly. Dialpad’s [AI Live Coach](https://www.dialpad.com/features/ai-live-coach/) can instantly search through a sales org’s entire knowledge base—every training article, FAQ page, past customer call, and so on—to pull up the right answer to a prospect’s or sales rep’s question. In real-time.

### It automates the most repetitive and time-consuming tasks

[Sales automation](https://www.dialpad.com/blog/sales-automation/) is one of the biggest perks of AI assistants, simply because there are so many repetitive manual tasks that reps have to do.

### It reduces the chances of human error

AI virtual sales assistants can reduce human error by automating data entry and offering objective and consistent evaluations based on data.

### It makes it easier for managers to coach at scale

AI sales assistants can help busy sales managers coach large teams of sales reps simultaneously. For example, Dialpad AI Live Coach feature automatically searches connected knowledge sources to find information for reps as they’re talking to prospects.

### It shortens sales cycles and improves conversion rates

During customer interactions, a good AI sales assistant tool can analyze conversations in real-time, extracting valuable insights about prospects’ preferences, pain points, and buying signals. This helps sales representatives tailor their pitches and responses more effectively to address customer needs, which should increase the likelihood of a successful conversion.

## How does an AI sales assistant work?

AI sales assistant tools typically leverage [Natural Language Processing (NLP)](https://www.dialpad.com/blog/natural-language-processing-phone-system/) to understand and process human language (like what you’d find in sales calls), which means they can analyze prospect questions and extract relevant information.

Machine learning (ML) also plays a critical role in AI sales assistant tools because it enables them to learn from data and respond more accurately as they ingest more data. There is a huge variety of AI sales assistant technology already on the market and they’re not all the same. Here are just a few of the tasks that AI sales assistants can help take on:

- Data entry and organization
- Real-time conversational insights
- Handling sales conversations via chatbots
- Lead qualification and scoring
- Scheduling and calendaring
- Email automation and follow-ups
- Sales training support
- Forecasting and predictive analytics
- Document and proposal generation
- Task reminders and alerts
- Competitor analysis

## Empower your sales team with an AI sales assistant

Using an AI sales assistant could be the key to scaling and optimizing your sales team's effectiveness.
